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sales

How to Be More Effective Building and Managing Your Sales Pipeline

Sales is entrepreneurship, and your pipeline is your business — you should be reviewing and analyzing this on a regular basis to grow your business.

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"Voice of the Buyer" Study Reveals Different Strategies Needed to Make the Sale

If you’re trying to sell to Generation Z buyers, new data shows they have a radically different mindset from millennials and all buyers overall, requiring businesses and sales professionals to adjust tactics to close the deal.

The Calm After the Storm

Committing to daily effort will provide you the mental toughness to survive the storm and be better prepared for the next one.

The Why Behind the Showroom Greeting

No matter what product you sell or whether it is in person or over the phone, the first impression will have a great effect on your ability to help the customer make good decisions.

The Importance of Understanding What Motivates Different Generations

Dealers today understand that the value of personalization can exponentially drive the opportunity of maximizing profit potential — the same is true when selling F&I products to consumers.

Automotive Market Insights Report

Black Book recently published new data to their Weekly Market Update.

Serve – Help – Solve

Learn to effectively serve, help and solve, and increase your personal performance and that of your team while building lasting relationships in and outside of the store.

Leads: New Value, Different Strategy

It is critical to look at what happens with your sales team once a lead is submitted. Meet the consumers where they are and you’ll see the sales roll in.

Data-Driven Tips For Selling to Customers from Gen Z to Baby Boomers

While age and demographics can give you a good starting point for selling, they won’t tell you everything. Knowing more about your customer is a major advantage as customers become more accustomed to not only personalization, but the speed and convenience it affords the sales process.

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Data Privacy in Automotive: How the CCPA Will Impact the Industry

As car shoppers enter their personal information in web forms in search of the best offer, it’s important for dealers to have clear guidelines on data they collect.

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