Plan AI initiatives outside vehicles, where the two first collaborated in 2019.
The automaker’s top of the line Touring model Accord will come with “Google built-in” in 2023.
Most of a dealership's marketing strategy is geared toward driving business to the website. But as an industry, we’ve forgotten one of the most basic principles of marketing which is creating unnecessary headwind in traffic flow to the URL destination.
TORRANCE, Calif. — On Thursday, February 16, 2017, at 11:00 PT/2:00 p.m. ET, Podium will host a free webinar “7 Quick ways to drive purchase decisions with online reviews,” with Director of Automotive Sales Dan Wright and Vice President of Marketing Nico Dato. We all know that selling cars is a competitive business, so standing out ... Read More »
DETROIT, MI – In a strategic partnership between a tech giant and an automaker, Google and Ford Motor Co. will pair on an autonomous vehicle-building project, according to a report in Yahoo Autos. Citing sources familiar with the plans, the report says that the joint venture will be announced by Ford at the Consumer Electronics ... Read More »
Technology companies such as Google are unlikely to become mass car manufacturers, even if they have the potential to disrupt an industry increasingly focused on software and automated driving, the head of German carmaker Daimler said on Friday, reported Reuters. In recent years, automakers and Silicon Valley companies have grown increasingly inter-dependent because next-generation cars ... Read More »
General Motors Co is open to working with Google Inc on developing self-driving car technology, the chief technology officer for the U.S. automaker said on Monday, reported Reuters. “I’m not in charge of deciding what we will and won’t do, but I’d say we’d certainly be open to having a discussion with them,” Jon Lauckner ... Read More »
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