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American Financial & Automotive Services

Loyal Buyer Objection

In this video, Trent White from the Automotive Training Academy explains how to counter the “I am buying a good vehicle” objection.

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Best Tool for the Business Office

In this video, Trent White with American Financial’s F&I University discusses how the FBI’s Impact tool can help maximize your revenue.

Assurant Global Automotive Continues to Enhance Virtual Training Offering with Addition of American Financial & Automotive Services Sales Course

New “Salesperson Training” modules available in Assurant Virtual Learning Platform, furthering multi-channel training offerings to dealers.

Is It Really a Good Car?

What I mean by that is that often times, when we present our vehicle service contract, the customer will give us the "It's a good car" objection. Tune into this Tip of the Week with Ritch Wheeler of American Financial's F&I University.

Expert Advice for F&I During COVID-19

The automotive industry has seen an unprecedented loss in sales over the past few months and F&I departments are facing serious challenges amidst these losses. We spoke with five leaders in F&I training, and they shared their thoughts, advice, and predictions on what to do today to help prepare for tomorrow.

Complimentary, Virtual Training Offered by the Automotive Training Academy

To assist dealers in this unprecedented time, the Automotive Training Academy is offering complimentary, virtual training for all dealerships.

Video Killed the Radio Star

If the future is video, why is F&I stuck in the past? Top trainer shares a three-step process you can use to inject new technology and enhanced personalization in your F&I training program.

Glenn Polk Is the F&I Dealer of the Year

Glenn, Shawn, and Trent Polk reflect on the history and corporate culture that led to Glenn Polk Automotive Group winning F&I and Showroom’s 2019 Dealer of the Year Award.

F&I Tip of the Week: Update Your Interview

American Financial’s Dwayne Wiggins wants you to interview — but not interrogate — every F&I customer. Refresh your approach with smart, pointed questions that demonstrate value and preempt objections in this powerful Tip of the Week.

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Wheeler to Lead Attendees as Industry Summit Emcee

Ritch Wheeler, vice president of training at American Financial & Automotive Services, will serve as master of ceremonies at Industry Summit in November.

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