CHERRY HILL, N.J. — TD Auto Finance (TDAF), a subsidiary of TD Bank, is the latest auto finance source to join AutoGravity’s car-shopping and financing platform, the two companies announced this week.

Through the newly forged partnership, indirect financing offers through TDAF will be made available to qualified auto buyers using AutoGravity’s digital platform, which allows consumers to search for and finance their next vehicle from their desktop or mobile device.

“We realize the impact that cutting-edge technology will have for our current and prospective dealer partners,” said Andrew Stuart, president and CEO of TD Auto Finance U.S. “Given consumers’ desire for digital options, our partnership with AutoGravity positions us to reach car buyers right on their smartphones and will help to drive the next wave of innovation in our industry.”

According to AutoGravity, more than one million users, a majority of whom as millennials, have downloaded AutoGravity’s native iOS and Android apps and collectively requested more than $2 billion in vehicle financing in 2017. Recognizing the popularity of comprehensive digital options in auto financing today, TDAF will utilize AutoGravity technology to further its reach to this set of consumers.

The AutoGravity app connects ready-to-buy car shoppers with lenders and dealerships through a seamless digital platform. Consumers can choose any new or used car, browse local inventory, apply for financing and select from up to four personalized indirect auto finance offers. Consumers can then take their chosen offer to the dealership to purchase the vehicle they selected.

“AutoGravity is reinventing the car-buying and financing journey with game-changing technology that effortlessly connects consumers, dealers and lenders,” said AutoGravity founder and CEO Andy Hinrichs. “Our partnership with TDAF reinforces our commitment to empower car buyers with finance options from the most trusted lenders in the industry — lenders that embrace technology to offer a new level of service to digitally savvy car buyers and dealerships alike.”

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Kate Spatafora

Kate Spatafora

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Kate Spatafora is the Associate Publisher for MG Business Media.

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